With the justice system beginning to take course in the Treyvon Martin murder case, now what. It seems unrealistic to think the level of outrage and media coverage will remain this supportive when addressing simularly controversial stories that inspire racial debates. We as a people can still use the tidal wave of energy caused by this Treyvon Martin Tragedy. He should be our Khalid Said, he was the young man who died mysteriously in the custody of Egyptian police. Mysterious until the photos were released. The outrage expressed through social media started the Egyptian revolution of 2011, it will be seen as the historic first step towards freedom in the future.
Nobody is calling for a physical revolution, but it is time to take our power back or at least begin taking the steps. The plan remains the same, using the megaphone that is social media blacks should spread the word to not eat at McDonalds for one month, six months from now in October. Not to hurt McDonalds, (who makes 5.2 billion per yr. from blacks that's 433 million per month from our community or 18% of total profits)http://www.thegrio.com/health/how-mcdonalds-new-ceo-affects-black-community.php, but to make a statement as a people or voting block that we can remain solid and support our interests.
We then use the Collective 433 million dollars of McDonalds money to invest in positive local entities black businesses or otherwise. If the Government dedicated 433 million dollars totally to miniority interests it wouldn't solve all problems but it would be historic none the less. Its a small price to pay. Its not sacrificing all fast food just one company. So spread the word No McDonalds in October Spread the word.
Make no mistake, there probably won't be a way to measure the way the money changes a given community. The actual point is showing that as a group we can act collectively ,to mold our future. This is the natural progression, to work together with sit ins and marches, to show our strength as a unit. In America the legitimacy of a group is defined by the strength of its block, voting or economic. A unified mass exodus of a given block in either of these two instances garners courtship, thus the block is taken more seriously and treated with respect. But how in the black community, arguably the most fractured block in America do we take our voice back. This isn't designed to topple McDonalds, or change the diets of black people. Its only to highlight small sacrifices we all need to make to get the wheels of change turning again. Without sacrifice change is hard to come by in any circumstance, and no McDonalds for a month would definitely be a small sacrifice in relation to the statement it sends. This might not change perception overnight, but it would mold our reality, back into the form of a people with power, and a united voice, with a realistic chance to respectfully navigate our own course, as we all effectively become the new leaders of our own community. We use Social Media for everything else, why not this.
Here's a cool list of blk spending habits. http://www.thechicagocitizen.com/wp-content/uploads/pdf/StateOfTheAfricanAmericanConsumer_v22-1.pdf
Nothing Personal McDonalds.